Absolute Essentials of Strategic Management
Barry J. Witcher
Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.
The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.
This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.
The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.
This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.
Godina:
2020
Izdavač:
Routledge
Jezik:
english
ISBN 10:
1138365378
ISBN 13:
9781138365377
Serije:
Absolute Essentials of Business and Economics
Fajl:
PDF, 1.72 MB
IPFS:
,
english, 2020
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